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Ludwig Erhard

1897 - 1977

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Ludwig Wilhelm Erhard (German: [ˈluːtvɪç ˈʔeːɐ̯haʁt]; 4 February 1897 – 5 May 1977) was a German politician affiliated with the Christian Democratic Union (CDU), and chancellor of West Germany from 1963 until 1966. He is known for leading the West German postwar economic reforms and economic recovery (Wirtschaftswunder, German for "economic miracle") in his role as Minister of Economic Affairs under Chancellor Konrad Adenauer from 1949 to 1963. During that period he promoted the concept of the social market economy (soziale Marktwirtschaft), on which Germany's economic policy in the 21st century continues to be based. Read more on Wikipedia

Since 2007, the English Wikipedia page of Ludwig Erhard has received more than 802,010 page views. His biography is available in 71 different languages on Wikipedia (up from 69 in 2019). Ludwig Erhard is the 23rd most popular businessperson (down from 22nd in 2019), the 230th most popular biography from Germany (up from 232nd in 2019) and the 3rd most popular German Businessperson.

Ludwig Erhard was the West German Minister of Economics from 1949 to 1963. He is most famous for his economic policies, which were known as the "social market economy."

Memorability Metrics

  • 800k

    Page Views (PV)

  • 70.45

    Historical Popularity Index (HPI)

  • 71

    Languages Editions (L)

  • 6.44

    Effective Languages (L*)

  • 4.57

    Coefficient of Variation (CV)

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Among businesspeople, Ludwig Erhard ranks 23 out of 601Before him are Tim Cook, Colonel Sanders, Levi Strauss, Bernard Arnault, Florentino Pérez, and Carlos Slim. After him are Amancio Ortega, Muhammad Yunus, Ray Kroc, P. T. Barnum, Adolf Dassler, and Jules Rimet.

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Among people born in 1897, Ludwig Erhard ranks 10Before him are William Faulkner, Amelia Earhart, Anthony Eden, Subhas Chandra Bose, Ivan Konev, and Lucky Luciano. After him are Wilhelm Reich, Paavo Nurmi, Georges Bataille, Grand Duchess Tatiana Nikolaevna of Russia, Norbert Elias, and Pola Negri. Among people deceased in 1977, Ludwig Erhard ranks 8Before him are Elvis Presley, Maria Callas, Vladimir Nabokov, Wernher von Braun, Anthony Eden, and Roberto Rossellini. After him are Lutz Graf Schwerin von Krosigk, Jacques Prévert, René Goscinny, Aleksandr Vasilevsky, Joan Crawford, and Makarios III.

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In Germany

Among people born in Germany, Ludwig Erhard ranks 230 out of 6,142Before him are Nico (1938), Ernst Ludwig Kirchner (1880), Thomas Müntzer (1489), Herbert Marcuse (1898), Albert Kesselring (1885), and John of Austria (1547). After him are Jupp Heynckes (1945), Wilhelm Pieck (1876), Henry III, Holy Roman Emperor (1016), Alexandra Feodorovna (1872), Leopold von Ranke (1795), and Hermann Hoth (1885).


Among businesspeople born in Germany, Ludwig Erhard ranks 3Before him are Ferdinand von Zeppelin (1838) and Levi Strauss (1829). After him are Adolf Dassler (1900), Otto Frank (1889), Robert Bosch (1861), Rudolf Dassler (1898), Henri Nestlé (1814), Jakob Fugger (1459), Paul Reuter (1816), Bertha Benz (1849), and Nathan Mayer Rothschild (1777).