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The Most Famous

BUSINESSPEOPLE from Germany

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This page contains a list of the greatest German Businesspeople. The pantheon dataset contains 601 Businesspeople, 46 of which were born in Germany. This makes Germany the birth place of the 3rd most number of Businesspeople behind United States and United Kingdom.

Top 10

The following people are considered by Pantheon to be the top 10 most legendary German Businesspeople of all time. This list of famous German Businesspeople is sorted by HPI (Historical Popularity Index), a metric that aggregates information on a biography’s online popularity. Visit the rankings page to view the entire list of German Businesspeople.

Photo of Ferdinand von Zeppelin

1. Ferdinand von Zeppelin (1838 - 1917)

With an HPI of 71.21, Ferdinand von Zeppelin is the most famous German Businessperson.  His biography has been translated into 53 different languages on wikipedia.

Count Ferdinand von Zeppelin (German: Ferdinand Adolf Heinrich August Graf von Zeppelin; 8 July 1838 – 8 March 1917) was a German general and later inventor of the Zeppelin rigid airships. His name became synonymous with airships and dominated long-distance flight until the 1930s. He founded the company Luftschiffbau Zeppelin.

Photo of Levi Strauss

2. Levi Strauss (1829 - 1902)

With an HPI of 70.76, Levi Strauss is the 2nd most famous German Businessperson.  His biography has been translated into 46 different languages.

Levi Strauss ( LEE-vy STROWSS; born Löb Strauß, German: [løːp ˈʃtʁaʊs]; February 26, 1829 – September 26, 1902) was a German-born American businessman who founded the first company to manufacture blue jeans. His firm of Levi Strauss & Co. (Levi's) began in 1853 in San Francisco, California.

Photo of Ludwig Erhard

3. Ludwig Erhard (1897 - 1977)

With an HPI of 70.45, Ludwig Erhard is the 3rd most famous German Businessperson.  His biography has been translated into 71 different languages.

Ludwig Wilhelm Erhard (German: [ˈluːtvɪç ˈʔeːɐ̯haʁt]; 4 February 1897 – 5 May 1977) was a German politician and economist affiliated with the Christian Democratic Union (CDU), and chancellor of West Germany from 1963 until 1966. He is known for leading the West German postwar economic reforms and economic recovery (Wirtschaftswunder, German for "economic miracle") in his role as Minister of Economic Affairs under Chancellor Konrad Adenauer from 1949 to 1963. During that period he promoted the concept of the social market economy (soziale Marktwirtschaft), on which Germany's economic policy in the 21st century continues to be based. In his tenure as Chancellor, however, Erhard lacked support from Adenauer, who remained chairman of the party until 1966, and failed to win the public's confidence in his handling of a budget deficit and his direction of foreign policy. His popularity waned, and he resigned his chancellorship on 30 November 1966.

Photo of Adolf Dassler

4. Adolf Dassler (1900 - 1978)

With an HPI of 69.61, Adolf Dassler is the 4th most famous German Businessperson.  His biography has been translated into 44 different languages.

Adolf "Adi" Dassler (3 November 1900 – 6 September 1978) was a German cobbler, inventor, member of the Nazi party, and businessman who founded the German sportswear company Adidas. He was also the younger brother of Rudolf Dassler, founder of Puma. Dassler was an innovator in athletic shoe design and one of the early promoters who obtained endorsements from athletes to drive sales of his products. As a result of his concepts, Adi Dassler built the largest manufacturer of sportswear and equipment. At the time of his death, Adidas had 17 factories and annual sales of one billion marks.

Photo of Otto Frank

5. Otto Frank (1889 - 1980)

With an HPI of 68.30, Otto Frank is the 5th most famous German Businessperson.  His biography has been translated into 29 different languages.

Otto Heinrich Frank (12 May 1889 – 19 August 1980) was the father of Anne Frank. He edited and published the first edition of her diary in 1947 (subsequently known in English as The Diary of a Young Girl) and advised on its later theatrical and cinematic adaptations. In the 1950s and 60s he established European charities in his daughter's name and founded the trust which preserved his family's wartime hiding place, the Anne Frank House, in Amsterdam.

Photo of Robert Bosch

6. Robert Bosch (1861 - 1942)

With an HPI of 68.04, Robert Bosch is the 6th most famous German Businessperson.  His biography has been translated into 40 different languages.

Robert Bosch (23 September 1861 – 12 March 1942) was a German industrialist, engineer and inventor, founder of Robert Bosch GmbH.

Photo of Rudolf Dassler

7. Rudolf Dassler (1898 - 1974)

With an HPI of 66.24, Rudolf Dassler is the 7th most famous German Businessperson.  His biography has been translated into 35 different languages.

Rudolf "Rudi" Dassler (26 March 1898 – 27 October 1974) was a German cobbler, inventor, member of the Nazi party, businessman and founder of sportswear company Puma. He was the older brother of Adidas founder, Adolf "Adi" Dassler. The brothers were partners in a shoe company Adolf started, "Gebrüder Dassler Schuhfabrik" (German for 'Dassler Brothers Shoe Factory'). Rudolf joined in 1924. However, after a feud developed between them following World War II, the brothers went separate ways and started their respective companies in 1948. Initially calling the new company "Ruda" (a portmanteau for Rudolf Dassler), it was soon changed to its present name of Puma. Puma is the Quechua word for cougar; from there, it went into German as well as other languages.

Photo of Henri Nestlé

8. Henri Nestlé (1814 - 1890)

With an HPI of 66.23, Henri Nestlé is the 8th most famous German Businessperson.  His biography has been translated into 36 different languages.

Henri Nestlé (French pronunciation: [ɑ̃ʁi nɛsle]; born Heinrich Nestle, German: [ˈhaɪnrɪç ˈnɛstlə]; 10 August 1814 – 7 July 1890) was a German-Swiss confectioner and the founder of Nestlé, the world's largest food and beverage company.

Photo of Jakob Fugger

9. Jakob Fugger (1459 - 1525)

With an HPI of 64.07, Jakob Fugger is the 9th most famous German Businessperson.  His biography has been translated into 32 different languages.

Jakob Fugger of the Lily (German: Jakob Fugger von der Lilie; 6 March 1459 – 30 December 1525), also known as Jakob Fugger the Rich or sometimes Jakob II, was a major German merchant, mining entrepreneur, and banker. He was a descendant of the Fugger merchant family located in the Free Imperial City of Augsburg. He was born and later also elevated through marriage to Grand Burgher of Augsburg (Großbürger zu Augsburg). Within a few decades, he expanded the family firm to a business operating in all of Europe. He began his education at the age of 14 in Venice, which also remained his main residence until 1487. At the same time, he was a cleric and held several prebends. Even though he lived in a monastery, Jakob found time to study the history of investment in early Asian markets. American journalist Greg Steinmetz has estimated his overall wealth to be around $400 billion in today's money, equivalent to 2% of the GDP of Europe at that time. The foundation of the family's wealth was created mainly by the textile trade with Italy. The company grew rapidly after the brothers Ulrich, Georg and Jakob began banking transactions with the House of Habsburg as well as the Roman Curia, and at the same time began mining operations in Tyrol, and from 1493 on the extraction of silver, and copper in the kingdoms of Bohemia and Hungary. As of 1525 they also had the right to mine quicksilver and cinnabar in Almadén. After 1487, Jakob Fugger was the de facto head of the Fugger business operations which soon had an almost monopolistic hold on the European copper market. Copper from Hungary was transported through Antwerp to Lisbon, and from there shipped to India. Jakob Fugger also contributed to the first and only trade expedition to India that German merchants cooperated in, a Portuguese fleet to the Indian west coast (1505–1506), as well as a failed 1525 Spanish trade expedition to the Maluku Islands. With his support of the Habsburg dynasty as a banker, he had a decisive influence on European politics at the time. He financed the rise of Maximilian I and made considerable contributions to secure the election of the Spanish king Charles I to become Holy Roman Emperor Charles V. Jakob Fugger also funded the marriages which later resulted in the House of Habsburg gaining the kingdoms of Bohemia and Hungary. Jakob Fugger secured his legacy and lasting fame through his foundations in Augsburg. A chapel funded by him and built from 1509 to 1512 is Germany's first renaissance building and contains the tombs of the brothers Ulrich, Georg and Jakob. The Fuggerei which was founded by Jakob in 1521 is the world's oldest social housing complex still in use. The Damenhof, part of the Fuggerhäuser in Augsburg, is the first secular renaissance building in Germany and was built in 1515. At his death on 30 December 1525, Jakob Fugger bequeathed to his nephew Anton Fugger company assets totaling 2,032,652 guilders. He is among the most well-known Germans and arguably the most famous citizen of Augsburg, with his wealth earning him the moniker "Fugger the Rich". In 1967 a bust of him was placed in the Walhalla, a "hall of fame" near Regensburg that honors laudable and distinguished Germans.

Photo of Paul Reuter

10. Paul Reuter (1816 - 1899)

With an HPI of 62.28, Paul Reuter is the 10th most famous German Businessperson.  His biography has been translated into 35 different languages.

Paul Julius Reuter (born Israel Beer Josaphat; 21 July 1816 – 25 February 1899), later ennobled as Freiherr von Reuter (Baron von Reuter), was a German-born British entrepreneur who was a pioneer of telegraphy and news reporting. He was a reporter, media owner, and the founder of the Reuters news agency, which became part of the Thomson Reuters conglomerate in 2008.

Pantheon has 46 people classified as businesspeople born between 1459 and 1979. Of these 46, 8 (17.39%) of them are still alive today. The most famous living businesspeople include Uli Hoeneß, Jawed Karim, and Dietmar Hopp. The most famous deceased businesspeople include Ferdinand von Zeppelin, Levi Strauss, and Ludwig Erhard. As of April 2022, 8 new businesspeople have been added to Pantheon including James Mayer de Rothschild, Hans Wilsdorf, and Karl Rapp.

Living Businesspeople

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Deceased Businesspeople

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Newly Added Businesspeople (2022)

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Which Businesspeople were alive at the same time? This visualization shows the lifespans of the 25 most globally memorable Businesspeople since 1700.