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Marshall McLuhan

1911 - 1980

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Herbert Marshall McLuhan (July 21, 1911 – December 31, 1980) was a Canadian philosopher whose work is among the cornerstones of the study of media theory. He studied at the University of Manitoba and the University of Cambridge. Read more on Wikipedia

Since 2007, the English Wikipedia page of Marshall McLuhan has received more than 3,711,124 page views. His biography is available in 60 different languages on Wikipedia. Marshall McLuhan is the 169th most popular philosopher (down from 146th in 2019), the 12th most popular biography from Canada (down from 6th in 2019) and the most popular Canadian Philosopher.

Marshall McLuhan was a media theorist who was most famous for his idea that the medium is the message. He believed that the content of a medium is not as important as the medium itself.

Memorability Metrics

  • 3.7M

    Page Views (PV)

  • 69.83

    Historical Popularity Index (HPI)

  • 60

    Languages Editions (L)

  • 8.60

    Effective Languages (L*)

  • 3.78

    Coefficient of Variation (CV)

Page views of Marshall McLuhans by language


Among philosophers, Marshall McLuhan ranks 169 out of 1,081Before him are Padmasambhava, Alcuin, Cesare Beccaria, Carl Schmitt, Friedrich Schleiermacher, and Maurice Merleau-Ponty. After him are Paul Ricœur, Chrysippus, Porphyry, Max Scheler, Jean Buridan, and Julien Offray de La Mettrie.

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Among people born in 1911, Marshall McLuhan ranks 14Before him are Emil Cioran, Władysław Szpilman, Nino Rota, William Golding, Todor Zhivkov, and Võ Nguyên Giáp. After him are Czesław Miłosz, Jack Ruby, Robert Johnson, Mikhail Botvinnik, Tennessee Williams, and Melvin Calvin. Among people deceased in 1980, Marshall McLuhan ranks 18Before him are Jesse Owens, Colonel Sanders, Oskar Kokoschka, Henry Miller, Tamara de Lempicka, and Joe Dassin. After him are Romain Gary, Peter Sellers, Otto Frank, Alexei Kosygin, Gianni Rodari, and Milton H. Erickson.

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In Canada

Among people born in Canada, Marshall McLuhan ranks 12 out of 1,350Before him are James Naismith (1861), Justin Trudeau (1971), Erving Goffman (1922), Jim Carrey (1962), Frank Gehry (1929), and Alice Munro (1931). After him are Christopher Plummer (1929), James Cameron (1954), Celine Dion (1968), Frederick Banting (1891), Margaret Atwood (1939), and Glenn Gould (1932).


Among philosophers born in Canada, Marshall McLuhan ranks 1After him are Charles Taylor (1931), Ian Stevenson (1918), Ian Hacking (1936), Patricia Churchland (1943), Northrop Frye (1912), G. A. Cohen (1941), Bernard Lonergan (1904), Leonard Peikoff (1933), Paul Churchland (1942), and Will Kymlicka (1962).