Paul Rand

1914 - 1996

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Paul Rand (born Peretz Rosenbaum; August 15, 1914 – November 26, 1996) was an American art director and graphic designer, best known for his corporate logo designs, including the logos for IBM, UPS, Enron, Morningstar, Inc., Westinghouse, ABC, and NeXT. He was one of the first American commercial artists to embrace and practice the Swiss Style of graphic design. Rand was a professor emeritus of graphic design at Yale University in New Haven, Connecticut where he taught from 1956 to 1969, and from 1974 to 1985. Read more on Wikipedia

Since 2007, the English Wikipedia page of Paul Rand has received more than 1,005,389 page views. His biography is available in 23 different languages on Wikipedia. Paul Rand is the 55th most popular designer (down from 50th in 2019), the 4,182nd most popular biography from United States (down from 3,685th in 2019) and the 5th most popular American Designer.

Memorability Metrics

  • 1.0M

    Page Views (PV)

  • 62.00

    Historical Popularity Index (HPI)

  • 23

    Languages Editions (L)

  • 2.97

    Effective Languages (L*)

  • 3.57

    Coefficient of Variation (CV)

Page views of Paul Rands by language


Among designers, Paul Rand ranks 55 out of 87Before him are Laura Ashley, Eiko Ishioka, Diana Vreeland, Milena Canonero, Kaj Franck, and Laura Biagiotti. After him are Storm Thorgerson, Louis Majorelle, Piero Tosi, Ruth St. Denis, Domenico Dolce, and Alan Freed.

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Among people born in 1914, Paul Rand ranks 172Before him are Albrecht Brandi, Giorgio Almirante, Haroun Tazieff, Hovhannes Shiraz, Hernán Siles Zuazo, and Suso Cecchi d'Amico. After him are Yuri Levitan, Magda Frank, Ray Walston, Kevin McCarthy, E. G. Marshall, and Grigol Abashidze. Among people deceased in 1996, Paul Rand ranks 134Before him are Charles Jewtraw, Léo Malet, Emile Habibi, Zulfiya, Amata Kabua, and Hernán Siles Zuazo. After him are Kiyoshi Atsumi, Danilo Alvim, Tarō Okamoto, Chen Jingrun, Lew Ayres, and Imre Kovács.

Others Born in 1914

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Others Deceased in 1996

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In United States

Among people born in United States, Paul Rand ranks 4,182 out of 15,968Before him are John Marley (1907), Lloyd Bacon (1889), Cotton Mather (1663), Lois Smith (1930), Carmen McRae (1922), and Chuck Schuldiner (1967). After him are Thomas Jane (1969), Sid Haig (1939), Rosalind Russell (1907), Thomas Sowell (1930), Kristen Bell (1980), and Pitbull (1981).

Among DESIGNERS In United States

Among designers born in United States, Paul Rand ranks 5Before him are Steve Jobs (1955), Iris Apfel (1921), Milton Glaser (1929), and Syd Mead (1933). After him are Ruth St. Denis (1879), Alan Freed (1921), Cyrus West Field (1819), Norman Bel Geddes (1893), Ollie Johnston (1912), Colleen Atwood (1948), and Marc Davis (1913).