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SOCIOLOGIST

George Ritzer

1940 - Today

Photo of George Ritzer

Icon of person George Ritzer

George Ritzer (born October 14, 1940) is an American sociologist, professor, and author who has mainly studied globalization, metatheory, patterns of consumption, and modern/postmodern social theory. His concept of McDonaldization draws upon Max Weber's idea of rationalization through the lens of the fast food industry. He coined the term in a 1983 article for The Journal of American Culture, developing the concept in The McDonaldization of Society (1993), which is among the best selling monographs in the history of American sociology.Ritzer has written many general sociology books, including Introduction to Sociology (2012) and Essentials to Sociology (2014), and modern/postmodern social theory textbooks. Read more on Wikipedia

Since 2007, the English Wikipedia page of George Ritzer has received more than 332,497 page views. His biography is available in 18 different languages on Wikipedia (up from 16 in 2019). George Ritzer is the 58th most popular sociologist (down from 49th in 2019), the 6,083rd most popular biography from United States (down from 5,328th in 2019) and the 20th most popular American Sociologist.

Memorability Metrics

  • 330k

    Page Views (PV)

  • 47.42

    Historical Popularity Index (HPI)

  • 18

    Languages Editions (L)

  • 3.90

    Effective Languages (L*)

  • 2.55

    Coefficient of Variation (CV)

Page views of George Ritzers by language


Among SOCIOLOGISTS

Among sociologists, George Ritzer ranks 58 out of 54Before him are George C. Homans, Ernest Burgess, Randall Collins, Raewyn Connell, Claus Offe, and Michael Mann. After him are Erik Olin Wright, Robert Nisbet, Maksim Kovalevsky, Anthony D. Smith, Arlie Russell Hochschild, and Jeffrey C. Alexander.

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Contemporaries

Among people born in 1940, George Ritzer ranks 334Before him are Silvester Takač, José de Anchieta Fontana, Wolf Kahler, Alain Calmat, Fakhruddin Ahmed, and Van McCoy. After him are Alex Trebek, Barry Corbin, Franco Bitossi, Jurandir de Freitas, Apolo Nsibambi, and David Jason.

Others Born in 1940

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In United States

Among people born in United States, George Ritzer ranks 6,083 out of 18,182Before him are Jon Lovitz (1957), Freddie Spencer (1961), Harold Agnew (1921), Josh Hutcherson (1992), George Newbold Lawrence (1806), and Peter H. Gilmore (1958). After him are Scott Patterson (1958), Diane di Prima (1934), Theodore Roszak (1933), Evan Peters (1987), Dylan Walsh (1963), and Michael Spinks (1956).

Among SOCIOLOGISTS In United States

Among sociologists born in United States, George Ritzer ranks 20Before him are Howard S. Becker (1928), Seymour Martin Lipset (1922), James Samuel Coleman (1926), Robert N. Bellah (1927), George C. Homans (1910), and Randall Collins (1941). After him are Erik Olin Wright (1947), Robert Nisbet (1913), Arlie Russell Hochschild (1940), Jeffrey C. Alexander (1947), and Theda Skocpol (1947).