DESIGNER

Paul Rand

1914 - 1996

Photo of Paul Rand

Icon of person Paul Rand

Paul Rand (born Peretz Rosenbaum; August 15, 1914 – November 26, 1996) was an American art director and graphic designer. He was best known for his corporate logo designs, including the logos for IBM, UPS, Enron, Morningstar, Inc., Westinghouse, ABC, and NeXT. He was one of the first American commercial artists to embrace and practice the Swiss Style of graphic design. Rand was a professor emeritus of graphic design at Yale University in New Haven, Connecticut where he taught from 1956 to 1969, and from 1974 to 1985. Read more on Wikipedia

Since 2007, the English Wikipedia page of Paul Rand has received more than 1,408,647 page views. His biography is available in 27 different languages on Wikipedia (up from 25 in 2019). Paul Rand is the 55th most popular designer (up from 56th in 2019), the 4,117th most popular biography from United States (down from 4,058th in 2019) and the 6th most popular American Designer.

Memorability Metrics

  • 1.4M

    Page Views (PV)

  • 52.27

    Historical Popularity Index (HPI)

  • 27

    Languages Editions (L)

  • 3.14

    Effective Languages (L*)

  • 3.76

    Coefficient of Variation (CV)

Among DESIGNERS

Among designers, Paul Rand ranks 55 out of 104Before him are Eiko Ishioka, Syd Mead, Milton Glaser, Laura Biagiotti, Georg Jensen, and Louis Majorelle. After him are Anton Koberger, Victor Papanek, Enzo Mari, Diana Vreeland, Hans Wegner, and Paul Smith.

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Contemporaries

Among people born in 1914, Paul Rand ranks 176Before him are Hernán Siles Zuazo, Poul Hartling, Luis Mariano, Kevin McCarthy, Gyula Cseszneky, and Alojs Andritzki. After him are E. G. Marshall, Giuseppe Baldo, Lajos Baróti, Dorival Caymmi, Magda Frank, and Kazimierz Świątek. Among people deceased in 1996, Paul Rand ranks 136Before him are Georgios Zoitakis, Virginia Cherrill, Annabella, Pilar Lorengar, Hernán Siles Zuazo, and Margaux Hemingway. After him are Stanko Todorov, Amata Kabua, Emile Habibi, Tamara Toumanova, Idries Shah, and Jack Nance.

Others Born in 1914

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Others Deceased in 1996

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In United States

Among people born in United States, Paul Rand ranks 4,117 out of 20,380Before him are David D. Friedman (1945), Adam Levine (1979), Bill Irwin (1950), Dee Dee Warwick (1942), Rob Cohen (1949), and Harry Hillman (1881). After him are Paul Milgrom (1948), Dorothy Day (1897), Sherilyn Fenn (1965), Meredith Monk (1942), Mickey Spillane (1918), and Harry Carey Jr. (1921).

Among DESIGNERS In United States

Among designers born in United States, Paul Rand ranks 6Before him are Steve Jobs (1955), Iris Apfel (1921), Betsy Ross (1752), Syd Mead (1933), and Milton Glaser (1929). After him are Ruth St. Denis (1879), Ollie Johnston (1912), Alan Freed (1921), Marc Davis (1913), Colleen Atwood (1948), and Norman Bel Geddes (1893).