SOCIOLOGIST

George Ritzer

1940 - Today

Photo of George Ritzer

Icon of person George Ritzer

George Ritzer (born October 14, 1940) is an American sociologist, professor, and author who has mainly studied globalization, metatheory, patterns of consumption, and modern/postmodern social theory. His concept of McDonaldization draws upon Max Weber's idea of rationalization through the lens of the fast food industry. He coined the term in a 1983 article for The Journal of American Culture, developing the concept in The McDonaldization of Society (1993), which is among the best selling monographs in the history of American sociology.Ritzer has written many general sociology books, including Introduction to Sociology (2012) and Essentials to Sociology (2014), and modern/postmodern social theory textbooks. Read more on Wikipedia

Since 2007, the English Wikipedia page of George Ritzer has received more than 332,497 page views. His biography is available in 19 different languages on Wikipedia (up from 18 in 2019). George Ritzer is the 60th most popular sociologist (down from 58th in 2019), the 5,868th most popular biography from United States (up from 6,070th in 2019) and the 22nd most popular American Sociologist.

Memorability Metrics

  • 330k

    Page Views (PV)

  • 49.26

    Historical Popularity Index (HPI)

  • 19

    Languages Editions (L)

  • 4.47

    Effective Languages (L*)

  • 2.57

    Coefficient of Variation (CV)

Page views of George Ritzers by language

Over the past year George Ritzer has had the most page views in the with 33,052 views, followed by Spanish (6,535), and Persian (4,075). In terms of yearly growth of page views the top 3 wikpedia editions are Arabic (188.82%), Hindi (61.40%), and Azerbaijani (52.33%)

Among SOCIOLOGISTS

Among sociologists, George Ritzer ranks 60 out of 79Before him are Robert N. Bellah, Gøsta Esping-Andersen, Raewyn Connell, Erik Olin Wright, Jeffrey C. Alexander, and Claus Offe. After him are Peter Blau, Michael Mann, Henri Hubert, Robert Nisbet, Arlie Russell Hochschild, and Maksim Kovalevsky.

Most Popular Sociologists in Wikipedia

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Contemporaries

Among people born in 1940, George Ritzer ranks 320Before him are Godfrey Reggio, Mary Ellen Mark, Reinhard Bonnke, Ralph Towner, Veikko Kankkonen, and Alfonso Guerra. After him are Chuck Close, Eberhard Weber, K. J. Yesudas, Yossi Sarid, Andres Tarand, and Anzor Kavazashvili.

Others Born in 1940

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In United States

Among people born in United States, George Ritzer ranks 5,868 out of 20,380Before him are Benjamin Orr (1947), Jacqueline Cochran (1906), Charles Brockden Brown (1771), Yuri Lowenthal (1971), Butler Lampson (1943), and Norman Lear (1922). After him are Tay Garnett (1894), David Baldacci (1960), Usher (1978), Lawrence Roberts (1937), Sandy Koufax (1935), and Burrill Bernard Crohn (1884).

Among SOCIOLOGISTS In United States

Among sociologists born in United States, George Ritzer ranks 22Before him are Edwin Sutherland (1883), Randall Collins (1941), George C. Homans (1910), Robert N. Bellah (1927), Erik Olin Wright (1947), and Jeffrey C. Alexander (1947). After him are Robert Nisbet (1913), Arlie Russell Hochschild (1940), Theda Skocpol (1947), Rodney Stark (1934), and John Bellamy Foster (1953).